Our Story, Our Journey

We are two women — expats living, working, and raising our families in Dubai — brought together by a shared passion for craftsmanship, culture, and meaningful design. Our travels across Turkey and Pakistan connect us with the remarkable women artisans who handcraft each rug, preserving centuries-old traditions through their artistry.

Smira, a Canadian-Pakistani marketing professional, is driven by her love for ethical, sustainable art forms. Anni, with a background in hospitality and interior design, finds inspiration in textures, spaces, and stories from around the world. Together, we created this platform to celebrate heritage reimagined — timeless artistry crafted by women, for the modern home.

Heritage in Every Thread

Rooted in a deep respect for craftsmanship, our collection celebrates the timeless art of hand-knotting. Each rug is a genuine, heirloom-quality piece — thoughtfully sourced from trusted artisans across Turkey, Pakistan, and Afghanistan.

Blending beauty with durability, our rugs are designed to endure and evolve with your home. At the heart of our work is a commitment to empowering women artisans, supporting female-led cooperatives, and preserving the ancient art of weaving for generations to come.